OKIO
Asian Market

Info

MAD 2026

Brand Identity • Art Direction • Packaging Design • Environmental Graphics • Social Media Design • Digital Experience

Client OKIO Asian Street Market

Role Brand Designer & Creative Director

Overview

OKIO Asian Street Market is a bold brand system inspired by the energy, chaos, and visual culture of contemporary Asian street food.

The project combines branding, packaging, environmental graphics, social media, and digital experiences into a single high-impact identity designed to transform food into culture.

Built around the idea of controlled chaos, the system uses color, typography, photography, and motion to create a memorable universe that feels loud, addictive, and impossible to ignore.